Clients
We work with other market research agencies, creative agencies, media planning agencies, and end clients across a broad range of industries. You can read what our clients say about us below and read some of our case studies.
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“Fantastic report. Very insightful. Many thanks for your work, this will help us a great deal to improve the designs.” Manuela Rotstein, BBC |
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“Thanks for sharing the analysis in such a short time. This greatly helps our business decision. I appreciate your hard work and great sense of urgency when facing client urgent business need…the reports are all highly helpful and valuable.” CMK Consumer Advocate Business Navigator, Procter & Gamble |
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“I recently ran a project for a client where we first used eye tracking to indicate which of three design concepts were the best. Interestingly, the one that came out on top had not been the client’s or the agency’s favourite. We then used these initial results to optimise the design and tested it again; further optimising the template from this second round of analysis before putting it in the field with a robust testing strategy to improve it further. We estimate that even if we had picked the right design in the first place, it would have taken eight to twelve months of testing to get to the version that we put in the field on day one.” Skip Fidura, DotAgency. |
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"We engaged Bunnyfoot [now Think Eyetracking] to do an eye-tracking study to optimize our client’s eNewsletter that was sent out to their database on a monthly basis. The objectives of the exercise were to understand IT professionals’ online reading behavior, and ultimately to increase responsiveness to the eNewsletters based on readers’ engagement levels and interaction with the it. The planning and engagement process with Bunnyfoot was seamless. They provided us with comprehensive project preparation details, testing procedures, project milestone updates, and finally a detailed project report, which was very well-received by the client. Bunnyfoot’s eye-tracking findings mirrored the results of a test blast held internally, and reinforced the proposed email strategy moving forward. The clients have since employed some of Bunnyfoot’s recommendations on formats and content in their communication, and have witnessed marked improvements in open and click-through rates." LiJean Law
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“This is the best piece of research we have commissioned.” Project lead, British Telecom |