November 2011 has been an interesting month for eye tracking user interfaces: Tobii announced the release of EyeAsteroid, the world’s first eye-controlled arcade game.
Eye Asteroids is a good PR vehicle Joakim Isaks of Tobii writes;
“EyeAsteroids is more of a novelty and designed to create a ‘wow, this actually works’ reaction when you try it for the first time.” Continue reading
2003 we purchased the first Tobii eye tracker ever sold to a commercial organisation. We were delighted and wanted to see how far the technology could be pushed so we tried it with Tom who was just two years old at the time:
Continue reading
Two of the things that I love about eye tracking are:
The eye tracking on this piece of research was done using a head mounted eye tracker by Locarna. This type of eyetracker is particularly useful for shopper research or as we will see, other real World situations such as user testing games that have novel or complex interfaces and peripherals.
One of the most successful areas for growth in the last decade has been the games industry; it grossed $11.7 billion in the US alone in 2008 which, surprisingly for some, is more than the film industry. Continue reading
I’m off to the Games Development Conference in San Francisco next month and it reminded me to do some blogs about what we have been up to since we started eye tracking games in 2007. Back then, we were using eyetracking and psycho-physiological measurements to investigate the subconscious processes that gamers experience as they play. The results are impressive: